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Master Digital Marketing & Grow Your Brand in the Digital World
Learn industry-relevant digital marketing skills including SEO, social media marketing, paid advertising, content strategy, and analytics to drive traffic, generate leads, and grow businesses online.
Digital Marketing That Drives Real Growth
Our digital marketing programs are designed to equip individuals and businesses with practical skills to increase online visibility, attract targeted audiences, and generate measurable results.
Duration
3 Months
Sessions
36
Classes Days
Mon, Wed, Fri
Summary Of The Course
This Advanced Digital Marketing Professional course is designed for learners who want to reach an industry-ready level and already have a basic understanding of marketing or digital platforms. The course focuses on data-driven strategies, performance marketing, content planning, paid advertising, analytics, and AI-powered digital marketing workflows to drive measurable business growth.
Digital Marketing Strategy Development
Social Media & Content Campaign Execution
SEO, PPC & Performance Marketing Projects
Client-Style & Portfolio-Ready Campaigns
Learners will complete hands-on projects including digital marketing strategy creation, social media and content campaigns, SEO and paid advertising execution, AI-assisted marketing tasks, and client-style assignments, resulting in portfolio-ready final projects.
igital Marketing Strategy & Planning
Audience Research & Customer Journey Mapping
Content Marketing & Social Media Strategy
Search Engine Optimization (SEO) Fundamentals
Paid Advertising (Google Ads & Social Media Ads)
Performance Tracking & Campaign Optimization
Learners will gain a strong understanding of how to plan, execute, and optimize digital marketing campaigns using data-driven and results-focused approaches.
Google Analytics & Google Tag Manager
Google Ads & Meta (Facebook/Instagram) Ads
SEO Tools (Keyword Research & On-Page Optimization)
Content Creation & Scheduling Tools
Email Marketing & CRM Basics
Campaign Reporting & Marketing Dashboards
Participants will develop hands-on skills with industry-standard digital marketing tools to manage campaigns, analyze performance, and improve conversions.
AI-Powered Content & Caption Writing
Automated Ad Copy & Campaign Optimization
AI Tools for Keyword Research & SEO
Chatbots & Marketing Automation Workflows
AI-Based Analytics & Insights Generation
Students will learn how to apply AI tools to automate repetitive marketing tasks, enhance creativity, improve targeting, and boost efficiency—without compromising quality or brand consistency.
Others Course
Explore a wide range of additional courses designed to help you gain new skills and enhance your learning journey.
Graphic Designing
Craft visually compelling designs that communicate your brand’s message with creativity and impact.
Web Development
Create and enhance websites with custom designs, functionality, and seamless user experiences.
Artificial Intelligence
Leverage intelligent systems to automate processes, enhance decision-making, and drive innovation.
Machine Learning
Build algorithms that enable systems to learn and make data-driven decisions.
Cyber Security
Protect your digital assets and data with advanced security measures to prevent cyber threats.
Python Programming
Craft visually compelling designs that communicate your brand’s message with creativity and impact.
Freelancing
Offer your skills independently, work with clients globally, and enjoy flexible project-based opportunities.
Cisco Networking (USA)
Learn core networking skills using Cisco technologies.
Course Modules
Explore a wide range of additional courses designed to help you gain new skills and enhance your learning journey.
📚 Table of Contents
Industry Orientation & Digital Marketing Foundations
Session Subjects Discussed
Evolution of Digital Marketing & Global Trends
Overview of Digital Marketing Channels
Customer Behavior & Buyer Personas
Marketing Funnels & Customer Journeys
Digital Branding Fundamentals
Ethics, Compliance & Best Practices
Digital Marketing Career Paths & Roles
Advanced Print & Media Tools
Session Subjects Discussed
Website Structure & Landing Page Design
User Experience (UX) Fundamentals
Conversion Rate Optimization (CRO) Techniques
Website Content Strategy
CMS Basics (WordPress Overview)
User Behavior Tracking & Heatmaps
Lead Capture & Conversion Optimization
Search Engine Optimization (SEO)
Session Subjects Discussed
Keyword Research & Search Intent
On-Page SEO Techniques
Technical SEO Fundamentals
Off-Page SEO & Link Building
Local SEO & Mobile Optimization
SEO Tools & Website Audits
Ranking Analysis & SEO Reporting
Social Media & Content Marketing
Session Subjects Discussed
Social Media Platform Overview & Algorithms
Content Strategy & Calendar Planning
Organic Growth & Engagement Techniques
Visual & Short-Form Content Creation
Influencer & Community Marketing
Brand Voice & Online Reputation
Performance Tracking & Optimization
Paid Advertising & Performance Marketing
Session Subjects Discussed
Google Ads Fundamentals
Meta (Facebook & Instagram) Advertising
Audience Targeting & Remarketing
Ad Creative Strategy & Copywriting
Budget Planning & Bid Strategies
A/B Testing & Campaign Optimization
ROI Measurement & Performance Analysis
Analytics, Reporting & Data-Driven Marketing
Session Subjects Discussed
Google Analytics Setup & Configuration
Key Metrics, KPIs & Dashboards
Conversion & Event Tracking
Attribution Models & User Funnels
Campaign Performance Analysis
Reporting for Clients & Stakeholders
Data-Based Optimization Decisions
AI Tools & Marketing Automation
Session Subjects Discussed
AI for Content & Caption Generation
AI-Powered Keyword & SEO Tools
Automated Ad Copy & Campaign Setup
Chatbots & Customer Automation
Email Marketing Automation
AI-Based Analytics & Insights
Ethical & Responsible Use of AI
Client Projects, Freelancing & Portfolio Development
Session Subjects Discussed
Real-World Digital Marketing Projects
End-to-End Campaign Execution
Freelancing Platforms & Client Acquisition
Proposal Writing & Pricing Models
Client Communication & Reporting
Portfolio Creation & Case Studies
Career Preparation & Interview Readiness
👩🏻💻 Related Course
📚 Table of Contents
Industry Orientation & Digital Marketing Foundations
Session Subjects Discussed
Evolution of Digital Marketing & Global Trends
Overview of Digital Marketing Channels
Customer Behavior & Buyer Personas
Marketing Funnels & Customer Journeys
Digital Branding Fundamentals
Ethics, Compliance & Best Practices
Digital Marketing Career Paths & Roles
Website, UX & Conversion Optimization
Session Subjects Discussed
Website Structure & Landing Page Design
User Experience (UX) Fundamentals
Conversion Rate Optimization (CRO) Techniques
Website Content Strategy
CMS Basics (WordPress Overview)
User Behavior Tracking & Heatmaps
Lead Capture & Conversion Optimization
Search Engine Optimization (SEO)
Session Subjects Discussed
Keyword Research & Search Intent
On-Page SEO Techniques
Technical SEO Fundamentals
Off-Page SEO & Link Building
Local SEO & Mobile Optimization
SEO Tools & Website Audits
Ranking Analysis & SEO Reporting
Social Media & Content Marketing
Session Subjects Discussed
Social Media Platform Overview & Algorithms
Content Strategy & Calendar Planning
Organic Growth & Engagement Techniques
Visual & Short-Form Content Creation
Influencer & Community Marketing
Brand Voice & Online Reputation
Performance Tracking & Optimization
Paid Advertising & Performance Marketing
Session Subjects Discussed
Google Ads Fundamentals
Meta (Facebook & Instagram) Advertising
Audience Targeting & Remarketing
Ad Creative Strategy & Copywriting
Budget Planning & Bid Strategies
A/B Testing & Campaign Optimization
ROI Measurement & Performance Analysis
Analytics, Reporting & Data-Driven Marketing
Session Subjects Discussed
Google Analytics Setup & Configuration
Key Metrics, KPIs & Dashboards
Conversion & Event Tracking
Attribution Models & User Funnels
Campaign Performance Analysis
Reporting for Clients & Stakeholders
Data-Based Optimization Decisions
AI Tools & Marketing Automation
Session Subjects Discussed
AI for Content & Caption Generation
AI-Powered Keyword & SEO Tools
Automated Ad Copy & Campaign Setup
Chatbots & Customer Automation
Email Marketing Automation
AI-Based Analytics & Insights
Ethical & Responsible Use of AI
Client Projects, Freelancing & Portfolio Development
Session Subjects Discussed
Real-World Digital Marketing Projects
End-to-End Campaign Execution
Freelancing Platforms & Client Acquisition
Proposal Writing & Pricing Models
Client Communication & Reporting
Portfolio Creation & Case Studies
Career Preparation & Interview Readiness
👩🏻💻 Related Course
Why Learn Digital Marketing?
Build in-demand skills, create measurable online growth, and unlock professional opportunities using industry-relevant digital marketing strategies.
Stronger Digital Marketing Careers
Build in-demand digital marketing expertise that leads to roles in marketing agencies, corporate teams, startups, and e-commerce businesses.
Freelancing & Remote Income
Work with global clients, deliver digital marketing services, and earn online through SEO, social media marketing, paid ads, and content campaigns.
Business & Brand Growth
Scale your business or personal brand by increasing online visibility, attracting targeted audiences, generating qualified leads, and driving sales.
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FAQ About Techverse
Get answers about our NAVTTC, PSDF & TEVTA approved courses, job placement support, and career transformation programs
What is the Digital Marketing program at TechVerse by BGMC?
TechVerse’s Digital Marketing program is a comprehensive, industry-focused course designed to equip learners with practical skills in SEO, social media marketing, paid advertising, content marketing, analytics, and AI-powered digital tools.
Where is the Digital Marketing training offered?
The Digital Marketing program is offered through flexible learning modes, including on-campus and online training, allowing students to learn from anywhere with expert guidance.
Who can enroll in the Digital Marketing course?
This course is ideal for students, fresh graduates, professionals, entrepreneurs, and freelancers who want to build a career, grow a business, or earn online through digital marketing skills.
What are the benefits of learning Digital Marketing at TechVerse?
Learners gain hands-on experience, real-world project exposure, portfolio-ready work, career guidance, freelancing support, and job-oriented digital marketing skills aligned with current industry demand.
Is the Digital Marketing program approved or recognized?
TechVerse offers programs aligned with recognized frameworks and industry standards, with selected courses approved by NAVTTC, PSDF, and TEVTA, ensuring quality training and career relevance.
What makes TechVerse’s Digital Marketing course different?
TechVerse combines practical training, AI-powered marketing tools, experienced instructors, live projects, and career support to deliver a results-driven learning experience focused on real market needs.